It is not new that the new coronavirus (COVID-19) pandemic has impacted the economy of small and medium companies in the most different sectors.

In the face of the crisis, it was necessary to save expenses and restrict investments in many areas, such as physical retail, leisure and tourism.

On the other hand, to continue business in front of the “new normal” of customer service, companies saw themselves obligated to anticipate their digital transformation journeys and invest in data center equipment.

Despite the pandemic, the data center market should increase 6% per year.

Data revealed that, despite the global propagation of the COVID-19, the demands for data center equipment this year will increase around 6% per year. The value amounts to just over $ 200 billion over the next five years.

The investment in data processing centers can be explained due to the increase of home office during the social isolation period. Surveys indicate that 43% of Brazilian companies had adopted the home office model due to the new virus and that the new work system was approved by 80% of managers from all the country.

However, in the beginning of the pandemic, researches have concluded that about 40% of Brazilian Companies still did not have a defined cybersecurity policy.

The changes on the population routines, by itself, demand that more and more companies migrate to the digital and invest in cybersecurity and data center solutions in order to guarantee the security of internal and customer data information.

This last became even more necessary in front of the new General Law on Protection of Personal Data (LGPD, in Portuguese), scheduled to come into force in May 2021.

Cloud is a trend for the next years, according to experts.

Experts claimed that the measures to accelerate the migration to the digital and prevent cyberattacks include entering data, workloads and cloud applications.

Leading the digital transformation of 2020 and pointed as a trend for the next years, the cloud guarantees not only a safe and effective service, as well as personalized, integrated service and with reduced cost.

The cloud solution is responsible for more than 60% of the data center investment and will continue to grow when compared to facilities by corporations. This is what a recent report by the consultancy Dell’Oro Group points out.

According to the report, data centers with public data storage have flexible consumption-based infrastructure.

This way, the investment on this smart solution presented itself as an excellent option of a data center solution for companies that search to save capital. In addition, it can help to serve the increasing demands for home office and distance learning.

DNK offers the best cloud solutions.

Aligned with the trends, DNK offers the best solutions for call centers and contact centers with cloud storage.

Partner of renowned companies like Collab and MyCena, DNK offers innovative, personalized and intuitive solutions with maximum security on data protection, guaranteeing quality and excellence on customer service.

DNK counts with last generation technologies, innovative features and professionals with extensive experience in the sector.